African Pride founder Brian K Marks
Brian K. Marks knew early on that he wanted to be an entrepreneur and develop products and brands that resonate with consumers. At 25, Brian launched African Pride. Want to know more about this brand? Read on!
Is African Pride CG approved?
To know if African Pride is CG approved, you first need to understand exactly what CG entails. What can I put in my hair? This is one of the toughest questions for people with curly hair. Pretty packaging or an advertisement featuring people with well-cared-for curls doesn’t necessarily mean the product will be good for hair growth and health. Fortunately, African Pride is more than that! To check if a hair product will truly deliver the best results, you’ll need to pay attention to a number of ingredients.
Parabens:
Parabens are preservatives often found in shampoos. This means they extend the shelf life of your shampoo. This shelf life comes at a price: your hair! Parabens is a collective term for various chemicals. These chemicals can damage your hair and scalp, and even your health! The following chemicals are considered parabens:
Methylparaben
Propylparaben
Ethylparaben
Propylparaben
Butylparaben
Isobutylparaben
If you find any of these ingredients on the back of your shampoo bottle, put it back quickly!
Sulfates:
Sulfates are foaming agents primarily found in shampoos. They help clean hair effectively, but they also have drawbacks. Sulfates can cause skin irritation and damage your hair’s natural oil layer. They’re also very bad for the environment. Watch out for the following:
sulphates:
sodium laureth, myreth or lauryl sulphate
Sodium C14-16 Olefin Sulphonate
Ammonium Laureth or Lauryl sulphate
Sodium Cacaoyl Sarcosinate
Alkylbenzenesulphonate
Ammonium or sodium xylenesulphonate
Ethyl PEG-15 Cocamine Sulfate
TEA-Dodecylbenzenesulphonate
Sodium Lauryl Sulfoacetate
Dioctyl sodium sulfosuccinate
Sodium Xylenesulfonate
Silicones:
Silicones aren’t necessarily bad for your hair, but an overabundance can have unpleasant consequences. One of silicone’s advantages is that it retains moisture. It forms a layer around your hair, keeping it in. This advantage is also a disadvantage. Excessive use of silicones can cause a thick, difficult-to-wash-off layer to form around your hair. This layer prevents your hair from absorbing moisture effectively and leads to dryness. Watch out for these silicones:
Amodimethicone
Dimethiconol
Cyclomethicone
Cyclopentasiloxane
Behenoxy
Dimethicone
Bis-aminopropyl Dimethicone
Cetearyl Methicone
Cetyl Dimethicone
Phenyl Trimethicone
Stearyl Dimethicone
Trimethylsilylamodimethicone
Alcohol:
Alcohol and moisturizer don’t go hand in hand. Alcohol is often used in hair products to speed up drying or to mix oil and water. The downside is that your hair dries out faster, and your curls become frizzy.
Other products to avoid:
Beeswax, Candelilla wax
, Vaseline
, Mineral oil (paraffinum liquidum)
What ingredients are in African Pride?
African Pride offers five different lines specifically designed for curly girls of all ages. Each line focuses on a specific nourishing ingredient, and there’s also a special line for curly children with fun, cheerful packaging. This children’s line features nourishing olive oil as its main ingredient. The other four African Pride lines are all about the ingredients: coconut oil, caster oil, shea butter, and olive oil. This makes it easy to choose the treatment that best suits your curl type.
Hair types
African Pride has products for the following hair types:
2 A, B, C
3 A, B, C
4 A, B, C
Types of products?
African Pride is happy to help you with every step of caring for your curls. Each line includes a shampoo, conditioner, leave-in conditioner, hair mask, and gel. African Pride also offers heat protectants to prevent damage after blow-drying and a special anti-breakage oil.




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